Celebrating 10 Years in the Music Business with Record Labels: OOB Records & Friendly Folk Records
Rotterdam, Netherlands – January 2026 – OOB Records and Friendly Folk Records are celebrating 10 years of music management services and 7 years as independent record labels, reflecting the dedication and vision of Kathy Keller, founder of both labels. Keller began her music industry journey in 2015 with My Music Matters Management, offering tailored services to both emerging and established progressive rock and folk artists. In 2017, the company expanded its offerings with a full-service record label, rebranding as Friendly Folk Records & Promotion. Specializing in folk and acoustic music, the label has supported numerous talented, up-and-coming artists. In 2020, responding to artists' requests beyond folk, Out Of The Box (OOB) Records was launched to embrace a variety of genres, including progressive rock, indie, and more.
Key Highlights
10 Years of Artist Development: Both labels have seen success and helped develop internationally recognized artists, gaining visibility through streaming platforms and radio play.
Innovative Collaborations: OOB and Friendly Folk Records have partnered with wholesale distribution outlets, festivals, and promotion companies, enhancing artists’ exposure globally.
Notable Artists
Kayak (OOB Records): Legendary Dutch progressive rock band have been signed with multiple labels over the years and will release their final production in 2025 with OOB Records.
Ton Scherpenzeel (OOB & Friendly Folk Records): Composer known for his work with Kayak, Earth and Fire, Camel, Youp van ‘t Hek and his prolific solo career as composer, lyricist and keyboardist has multiple releases on both labels.
Tom Portman (Friendly Folk & OOB Records): Irish folk artist skilled on the Dobro® and steel guitar who toured with grammy award nominee, Brother Dege Legg, featured in Django Unchained.
Cristiano Varisco (OOB Records): Brazilian artist fusing folk, blues, and progressive rock.
Mark Truey Trueack (OOB Records): Australian progressive rock artist most known for his bands Unitopia and UPF.
Kathy Keller shares, “I’m proud of the journey we’ve had and excited for the future as we continue to support talented artists worldwide.”
About Friendly Folk Records & OOB Records
Founded in 2015 and rebranded in 2017, Friendly Folk Records focuses on folk, indie, and acoustic music. In 2025, the label merged services with OOB Records, expanding their reach. OOB Records was founded in 2020, specializing in progressive rock and diverse genres. Featured artists: Ton Scherpenzeel, Kayak, Philhelmon, The Boxx Orchestra, Argus. Peter Swart, Glorious Wolf, Flight Recorder, Marcel Singor, Jyoti Verhoeff (Netherlands); Mark Trueack (Austrailia), Cristiano Varisco (Brazil); Greenrose Faire, Aeldfire (Finland); Tom Portman, Jamie Toomey (Ireland); The Midnight (Italy); Trina Mungai (Kenya); Daymoon, Drusuna (Portugal); Counter’s Creek (UK); Elevenwire, James Houlahan (USA)
Websites: www.oob-records.com | www.friendlyfolkrecords.org
