Heather Avalon Demands What She Deserves on High-Energy, Heart-Wrenching New Single “beg for me”
• LISTEN TO + SHARE “BEG FOR ME” HERE •
Toronto-based singer-songwriter Heather Avalon returns with “beg for me” – a fiery, emotionally charged pop-rock anthem that captures the sting of one-sided love and the fantasy of finally being the one in control. Inspired by a whirlwind summer fling with a visitor from the UK, the track channels heartbreak, longing, and empowerment into one punchy, passionate release.
“I spent five days with someone and genuinely thought we could make it work after he went back to the UK,” Avalon shares. “I wanted to write a song that told the story as it was while also telling my story of what I wanted, which was for him to come crawling back to me on his hands and knees, begging for me.”
Written and produced alongside Jesse Maxwell – whom Avalon met by chance at a birthday dinner where he happened to be performing – “beg for me” is both intensely personal and broadly relatable. With biting lyrics and a soaring, melancholic arrangement, the track offers catharsis to anyone who’s ever loved harder than they were loved back.
Listen to “beg for me” HERE.
Three thousand miles away
And I think I’ve forgotten your face
Though I seem to remember the ways
You left me hanging for days
But I’m addicted to the taste
Energetic, melancholic, and unapologetically vulnerable, “beg for me” continues Heather Avalon’s evolution into a bold new pop-rock direction. Having grown from indie-pop roots and early performances alongside her jazz-musician mother, Avalon now delivers music that’s raw, confident, and emotionally expansive.
“This song makes me feel powerful,” she says. “It helped me reclaim my voice and remember I don’t need someone to beg for me – I can be the one who gives that love and validation to myself.”
At just 22, Avalon is quickly carving out space in Toronto’s rising pop-rock scene. With “beg for me,” she proves she’s not just here to tell her story – she’s here to rewrite it.
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